The Edmonton Journal IMPACT Presentation

The Edmonton Journal identified multimedia as an effective selling tool to their advertisers. They wanted the sales tool to include videos, graphics, animations, pictures, voices, and text, but it must always resemble the newspaper and not look like a video. The presentation was also to be deliverable to audiences of 1 to 500 and be customized to each sale.

The Journal put their faith in the creative sales talents of Blackstone Multimedia to deliver this product in record time. Our Team created over 200 individual screens which highlights the strength of The Edmonton Journal and its involvements in the Alberta community. The product was launched to The Journal's top 400 clients in October'96 and has since been delivering breakthrough results across Canada.